Mastering Dealer Effectiveness:
A Sales Training Playbook
for Auto Manufacturers
Learn how automotive sales leaders can navigate shifting buyer behavior, tech-driven change, and competitive pressure with insights on coaching, digital tools, and enablement strategy.
Get the full report
Discover strategies to respond to shifting buyer expectations, reduce administrative load, elevate coaching effectiveness, and harness technology to drive dealer performance and stay competitive in automotive sales.
What we found :
of managers oversee teams of only 6-10 sellers, giving them time to coach and mentor their sellers.
of managers in the automotive industry say sales coaching is their most important task, highlighting the critical role of coaching.
of managers’ time is taken up by administrative tasks, showing a misalignment between their priorities and actual time spent.
Automotive brands like these trust Mindtickle to make sales coaching easier and more effective.
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